Lada will return to the Dutch market
Posted on 09-02-2016 at 15:58 by Dizono – 75 Comments”
The likeable Russian brand disappeared a few years ago, and silently in the Dutch market. Thanks to a car company with enthusiasts at the helm, that’s going to change.
Actually, the Lada and the Netherlands is a golden combination. Simple and cheap cars for the thrifty Dutchman. In the heyday of the brand, at the end of years ’80, there were also some 18,000 Lada’s sold per year by importer Gremi, with the catchy slogan, ” Lada, the car, blah, blah, blah‘. And what to think of posters about ‘variable kleppentechniek’, with a picture of the two zonnenkleppen in different positions?
In the 90’s, the drafts, and decreased sales of thousands, to hundreds, and even later, dozens of cars on an annual basis. The charming 1200/2100-series disappeared, the bijtijdse Samara, they remained as long as adding that not more time was and the 110-series was left with little hearts to conquer.
Gremi Car Imports went down in late 90s bankrupt and the new importer, the Lada Holland, could the tide nor times. There are even stories of potential clients who clapped at the door to the importer for a new car and zero on the response received. The few Lada’s in the last few years on yellow plates taken were mainly through Germany.
This is changing now, the Dutch car Company Snippe is new Lada’s supply. “Since 2008 We are dealer and onderhoudsspecialist of the brand and we wear it with a warm heart,” said Jolanda van Autobedrijf Snippe. “Unfortunately it was not possible to create new cars from the importer to order. There was from the Lada-club demand for new Lada’s and we looked the bread in. We are going to quietly build up.” Currently they have the Kalina I, Kalina (II, Kalina Cross, Granta and Urban 4×4 (formerly known as Niva), although there is currently still considered what the selling prices need to be.
Later this year they expect the Vesta and X-Ray in the showroom and that are cars that turn the tide for Lada ever really could do times. Two modern, not bulky shaped cars that the battle, for example, with Dacia’s Logan, Sandero and Duster fine to be able.