Top 10: Most valuable automotive brands of 2013

Posted on 30-09-2013 at 12:21 by robbie – 24 Comments”

Each year, the British InterBrand, a list with the brands which, according to their measurement method, are most valuable. At the top of the list dominated by technology company Apple, but of course, there are also plenty of car brands in the list.

The most valuable car brand once again is the Japanese Toyota. According to the people of InterBrand, is the Toyota brand more than $35 billion worth, but also Mercedes-Benz and BMW sit above the limit of $30 billion. The strongest riser in the list is Porsche.

10 (10) Toyota: $35,4 billion (+17%)
11 (11) Mercedes-Benz: $31.9 billion (+6%)
12 (12) BMW $31,8: billion (+10%)
20 (21) Honda: $18.5 billion (+7%)
34 (39) Volkswagen: $11.1 billion (+20%)
42 (45) Ford: $9.2 billion (15%)
43 (53) Hyundai: $9.0 billion (+20%)
51 (55) Audi: $7.8 billion (+8%)
64 (72) Porsche: $6.5 billion (+26%)
65 (73) Nissan: $6.2 billion (+25%)

Kia ($4.7 billion), Chevrolet ($4.6 billion), and Ferrari ($4 billion) fell just outside the top 10. In the preparation of the list is not limited to profitability and market capitalization, but are more factors taken into account, as you can see from below.