David Beckham is Jaguar sell

Posted on 07-03-2014 at 8:54 by CasperH – 6 Comments”

The British voetbalicoon -husband of Range Rover flagship Victoria Beckham – has been announced as an ambassador of the brand in China.

The marketers of Jaguar Land Rover know with any regularity known of people to connect with. Earlier schaakten they, for example, singer Lana del Rey (gasps to you?), playmate Raquel Pomplun, fietsmeneer Chris Froome and DJ Armin van Buuren.

Beckhams own Spice Girl Victoria was a while back also been spotted in a Jaguar, but her ties with the brand should be clear: they helped with the design of the interior of the Evoque from sister company land Rover. David Beckham is now announced as brand ambassador for Jaguar in China, where he was in various commercials and poster campaigns to be launched soon, will make.

It might seem strange to the Briton as an ambassador for the brand in China, but international football is hugely popular there, so that’s why the Jaguar is logical to David Beckham (which is next to voetbalicoon also the status of trendsetter, modekoning and Range Rover wiper) to bind. It seems to be a very exciting moment, to have been between him and Beau van Erven Dorens, but eventually the Brit as the winner.