Xiaomi company entered into an agreement with Chinese Meitu. Under the deal, Xiaomi has an exclusive worldwide license for the production of smartphones under the brand of Meitu.
Companies are going to jointly develop smartphones. Xiaomi will design, produce, market and sell the smart, and she will Meitu image processing technologies.
Note that Meitu known for its smartphones, focused on a female audience, but also popular in China the same app for selfie lovers. The company is not among the leaders in the smartphone market, and over the past five years sold a total of 3.5 million smartphones.
The deal will also improve the quality of the selfie camera on your own smartphone Xiaomi. It is even possible that Xiaomi will release its selfie-oriented smartphone in the near future.