LG opened its first premium store in Moscow

July 5, the company LG Electronics has opened in the Moscow shopping center “metropolis” premium home appliances and electronics. It will sell the most technologically advanced LG technology with futuristic design. The staff is trained, almost any tests can be run directly in stores.

Открытие первого премиального магазина LG в Метрополисе
The opening of the first premium LG store in metropolis

The store is divided into several theme zones. In the area of purity established technique for taking care of clothes: steam cabinets, washing machine. While customers are testing a new smartphone, a cordless vacuum or studying impressionist paintings on the screens of the flagship LG TVs, SIGNATURE, outerwear, you can refresh and dried in a steam Cabinet, the LG Styler. But if it is hot, buyers will be offered a juice from the fridge InstaView Door-in-Door with tinted panel that becomes transparent and reveals the contents of the “mini-bar”, if you double-tap it.

Алена Санаева готовит шоколадные кексы в микроволновой печи LG Neo Chef
Alena Sanaeva prepares chocolate cupcakes in microwave oven LG Neo Chef

In the kitchen area so you can see how the food is cooked in microwave ovens LG NeoChef. In the area of OLED TVs ready for testing models W8, E8, C8 processor α9 (Alpha9) and the line of SUPER UHD TVs with the functions of artificial intelligence based on powerful processor α (Alpha) 7.

In the area of projectors, you can see the 4K UHD laser projector LG HU80KG, with 4K resolution and color range HDR10; short throw projector LG PF1000U, which gives a picture size of 100 inches; full HD projector LG HF80JS and its ultra short throw analogue HF85JS with the operating system webOS on the laser diodes.

In the area of acoustics presents sound system LG X-Boom series OK, with which you can create your own mixes. Soundbar LG SK10Y (Meridian), SK9Y SK8 with the technology of the placement and movement of sound objects in space ready for demonstration.

Area smartphones. There are buyers waiting for the flagship 2018 G7 ThinQ LG and other models with super-bright displays and high quality cameras.

Танцор и хореограф Евгений Папунаишвили и смартфон LG G7 ThinQ
The dancer and choreographer Eugene papunaishvili and G7 smartphone LG ThinQ

The opening ceremony was attended by President of LG Electronics in Russia and CIS countries Mr. Il hwan Lee, and the first guests were the “stars” of a film Director Yegor Konchalovsky, actress Anastasia Makeeva, writer Pavel Sanaev with her mother, actress Elena Vsevolodovna Sanaevoj and wife, designer Alena Sanaevoj, nutritionist Margaret Queen, TV presenter Tatiana Vedeneeva, the choreographer Eugene papunaishvili and many others, and a tour of the store led television host and producer, Ambassador for the LG brand SIGNATURE, Ekaterina Odintsova and many of them shared that are appliances of LG company.

Открытие первого премиального магазина LG в Метрополисе
The opening of the first premium LG store in metropolis


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