99% sure: Heineken joins forces with Red Bull!

Posted on 15-06-2016 at 13:08 by MauritsH – 36 Comments”

the country’s largest brewer went in the sea with the Formula 1, but the individual teams could also do a throw to a few expensive stickers on their cars. What renstal it’s going to be?

A whopping 150 million dollar pumps Heineken in the Formula 1. This amount is spread over the next 4.5 years so they are in all corners of the world become familiar with the brand. To the extent that that was not the case, but that aside. Officially would the sponsorship deal not take effect during the GP of Italy later this year. F1 boss Bernie did during the GP of Canada, however, quite a number of green signs on and around the track and hang out, by way of a small welcome gift. The old scoundrel.

The brand will also (in all likelihood) two Formula 1 teams to interfere. Sponsorship we can’t really call it because there are no stickers on the cars, but fans should be given the opportunity to be with the two teams a look in the kitchen. Red Bull is at the top of the list of candidates for such cooperation. Additionally, we may Williams (Martini), McLaren (Chandon and Johnnie Walker) and Force India (Smirnoff) of the list to delete it, as they are already to brands of alcohol are connected.

In case you’re wondering: Heineken has already indicated that it is close to a deal with Red Bull and Max Verstappen is undoubtedly an extra dimension to the collaboration. In addition, Heineken is that it is never individual teams or persons sponsoring, but that it is always in the sea with championships. Still, we can well imagine that the next time some quite stuffed envelopes in the direction of Austria. (via: Autosport.com)