Battle of the German Three: who sold the most in 2015?

Posted on 11-01-2016 to 22:00 by Dizono – 31 Comments”

Last year went to BMW to purchase, with Audi on place two and Mercedes on the lowest rung. This year will see the arrangement there, however, different from…

Those who take a look at the following table throws, know that we are no pity need to have with the three German primiummerken. Year on year they know to be pluses, although the differences with the previous year is less pronounced than the differences between 2013 and 2014. For Audi and BMW at least, Mercedes puts the significant growth simply by.

That delivers they are still in the lead, which remains, despite doubts of its CEO for BMW, but they know Audi over to cross. They are BMW now on 30,000 cars approached, and with a fresh E-Class they would be in 2016, however, the position may fight.

MerkVerkoop 2015Verkoop 2014Verkoop 2013Verschil t.o.v. 2014

BMW1.905.2341.811.7191.655.1385,2 %

Audi1.803.2001.741.1001.575.1003,6 %

Mercedes1.875.5111.650.010 1.461.68013,4 %

Situation in their own country

We look at the sales in their own country, than to see BMW in the lead, while last year, Audi is still Holland’s most popular luxury brand. Unlike the global trend, in the Netherlands, Audi is still more popular than Mercedes-Benz, with a third place must be satisfied. Incidentally, the German Three, and anyway, a good year behind it, the differences from the 2014 especially for BMW and Mercedes are huge.

MerkVerkoop 2015Verkoop 2014Verschil t.o.v. 2014

BMW19.70615.47727,3 %

Audi17.23015.57410,6 %

Mercedes15.37011.79930,3 %