Grandson wants Borgward breathe new life into
Posted on 05-02-2015 at 22:56 by Dizono – 23 Comments”
Christian Borgward, grandson of founder Carl wants the brand his grandfather be resurrected from the dead. They do that with the help of a remarkable partner.
Borgward was a German car brand, where between 1939 and 1963 cars as the Isabella, and the 2300 of the band rolled. By the bankruptcy of the American importer had the company with large surpluses and as a result appeared rumors about the difficult situation of Borgward in the media. What started as a disappointment ended in closure of the factory, where the media and according to rumors also the Deutsche Bank and Mercedes-Benz to the case is greater than he in reality was.
Grandson Christian is determined the brand that his grandfather founded to breathe new life into. Ten years ago, the family rights to the name and announced them to the back of cars to build. Two new medium cars had to get there, but came never. Christian has the courage still is not specified, and it now has a new trump card up his sleeve: the Chinese Beiqi Photon Motor Company. And with Chinese money can do everything, just ask ADO Volvo.
Whether there is actually a new Borgward’s coming is still to be seen, but they will be present at the upcoming auto show in Geneva. They present their plan, on 3 march 2015 at 13.00 CET in hall 2. On their promo video can find little fault. Look do you do HERE]