Max Verstappen as “vermarktbaar” if Robin van Persie

Max Verstappen as “vermarktbaar” if Robin van Persie

Posted on 26-11-2015 at 21:32 by mauritsh – 38 Comments”


In other words: you can to both athletes about the same amount of money to earn.

The race performance of Maxie V. remain determined not to go unnoticed, within the national borders. Earlier scurried we all about Max Verstappen-effect with regard to ratings on the tube, but now it is the turn of the marketingcowboys of Repucom to their pee on the developments around the driver to do.

The aforementioned site poured some of the results in graphs and tables to the quantity of insight into what the debut year of MV exactly has brought about in marketing terms. The undersigned has anything but cheese eaten of the matter is, point to me, especially on more awkward translations, and other errors.

The figures

In February of this year, 68% of the Dutch Max Verstappen, compared with 83% today. The other 17% is probably a diaper full of pee in a crib/retirement home or live under a bridge. What is that “commercialization” is concerned: Max would be now on the same level with Robin van Persie, the footballer of Fenerbahçe, which, as a Dutch international, the most goals for orange.

Tegenswoordigs at least equally important: the number of followers of Max on social media increased of 68,000 pieces at the beginning of the year to 455,000 worth now, an increase of over 500%. Further, 12.3% of the Dutch population in 2015 Formula 1 watch, against 7,2% in the previous year. The number of viewers of the GP of the Americas (both last year and this year for free on the tube in the Netherlands) more than doubled from 318.000 to 673.000 man.

Long story short: Max is going like a comet.


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