iPhone has captured 36% of the Russian market of smartphones

Retailer “Svyaznoy” shared statistics of sales of smartphones in Russia in the fourth quartile 2015. According to Svyaznoy, the share of iPhone accounted for a whopping 36% of the smartphone market in monetary terms. This result is a record for smartphone brands present in Russia. In November, Apple also outperformed the nearest competitor by 10 percentage points.

According to analysts Svyaznoy, for October and November in Russia has sold more than 4.5 million smart phones worth more than 45 billion roubles. The record for Apple was set in the month of the release of the iPhone 6s and iPhone 6s Plus in official sales in Russia. However, sales of last year’s iPhone 6 and iPhone 6 Plus is not dropped. Sales also supported the release of the restored iPhone 5s, discounted and more affordable than new devices.


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