A strong example of expectations management of Tesla.
The world wait anxiously for the moment that the Tesla Model 3 appears on the gritty streets. There is so much expected of the car that elektrogebakjes perhaps permanently to the ground. With such high expectations, the end product is almost nothing but a disappointment. Seen In that light, has Tesla itself a striking comparison is made between the Model S and the Model 3, with things that you can and cannot expect from the latest model.
What is striking about this comparison: the Model 3 is sticking pretty skimpy with the Model S (driving test) if you have all the facts, so behind one another. Logical also, because the Model S is a much more expensive car. But, usually try manufacturers just to emphasize what their ‘lesser’ models do have in common with the expensive models. The whole idea of the ‘Halo-car’, or even participating in, for example, the F1 is based. If Lewis Hamilton F1 races wins in W08, the claimed ‘sportiness’ of your A160 CDI suddenly a lot more credible, obviously.
You would make the reverse argument and say that Tesla is the relatively old Model S in the sun with this hard comparison, at the expense of the Model 3. But for me, cuts no wood. The Model 3 is the model that should do for Tesla. Just think that BMW over the foreseeable future with a new 3-series comes on the market and with a table which explains how much better the current 7-series is…
Do you know what is behind this subtle game of Elon? Let us know in the comments.