Sergio Marchionne will leave in 2018 as CEO Fiat Chrysler
Posted on 08-10-2014 at 11:40 by sir_smokalot – 24 Comments”
The charismatic Italian/Canadian Sergio Marchionne has announced in 2018, with his sweater as CEO of Fiat Chrysler at the time to hang. As he is then 66 years old, is thick in that it is also time for a (well deserved?) pension is.
Mixed feelings
About Marchionnes leadership are the opinions divided. Some find him a dusty accountant with too little autohart, the other is a business genius. The truth lies somewhere in the middle, and the next 4 years should reveal which side the opinion of the undersigned.
The acquisition of Chrysler picked up very well; while the European car market continued to kwakkelen, was the American sale of the cork on which the company floated. In addition, Marchionne always an outspoken and colorful figure, which he stands against the mighty German car industry. In addition, we do not want to be happy with him swapping in terms of hours in the work week counts.
On the other hand, there is the neglect of many brands in its group, and the constant delaying of brand revivals. Any merkintegratie such as the VW-group, we have the last 5 years very little seen every brand modderde what to on its own island, and of the great boss we have a lot of words were heard, but little deeds seen.
The last state of affairs is that Fiat almost only have less than 500 pages, in all shapes and sizes. Lancia is dead, but Alfa Romeo is finally a glorious rebirth experience, in 2015. Maserati grows as a cabbage, and about Ferrari’s future we can not yet judge.
We show below, the targets for 2018 tightening. In that year we will know whether Marchionne are grand plans to make, or that the bar still too high placed, and its successor, the better should do.
Alfa Romeo 2018 target: 400,000; 2013 sales: 74,000
Chrysler 2018 target: 800,000; 2013 sales: 350,000
Dodge – 2018 target: 700,000; 2013 sales: 800,000
Ferrari 2018 target: 7,000 – 10,000 ; 2013 sales: 7,000
Fiat 2018 target: 1,900,000; 2013 sales: 1,500,000
Maserati – 2018 target: 75,000: 2013 sales: 15,400
Jeep 2018 target: 1,900,000: 2013 sales: 732,000
Ram 2018 target: 620,000; 2013 sales: 463,000