This is why Maserati needs to go to be careful

This is why Maserati needs to go to be careful

Posted on 08-10-2015 at 22:39 by rubenpriest – 64 Comments”

Maserati Ghibli
Bonje with the Italians. The sales are not as expected, and, therefore, the manufacturer decided to release in november the production a week to strike. What are the consequences?

Maserati experienced the past few years, many of the highlights. The introduction of the GranTurismo in 2007 was the start of a series following years. The Italian brand even came with gloedjenieuwe models on the gpu, and next year we can do the first SUV come to expect. Also in the Netherlands were the redesigned Quattroporte and Ghibli popular. The new models made in 2014 for an increase sales of 400%, and the garlands were hung.

2014 was also equal to the piekjaar for the Italians. This year would be the Levante to be presented, but the SUV has been delayed to 2016. Also, the sales of the Ghibli are not what it used to be. Three days ago got even marketingbaas Saad Chehab due to ‘personal reasons’. These are the first signs of a sinking ship? The Italian brand is in a tricky package now Fiat Chryser Automobiles (FCA) while Ferrari and Maserati to take apart, so both brands are more on their own business focus. FCA is also due to the extreme growth that the brand has made, that it is time to on their own.

To make matters worse, it was announced yesterday that the Italians are forced to production of the Ghibli and Quattroporte models a week to stop. This is due to declining sales, particularly from China. By the measure sit will be roughly 2,000 employees of the factory at home. The production stop in november will be the second in 3 months time: last september there was already a similar action. All eyes are now focused on the Levante beach in 2016 should come on the market. A model that Maserati from the -re-impending – slop should go draw…


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