Russian startup Stafory.com from St. Petersburg, offering recruitment services for companies that need new employees, promoting new project – automated recruiting. This helps Faith, which holds up to 1500 daily interviews with candidates (usually it takes a month of work), selects potentially suitable candidates, calling them, and can conduct interviews, including via e-mail. The secret of such productivity is that Faith – not the person.
Faith is a robot recruiter, operating on the basis of artificial intelligence technologies and using machine learning algorithms that allow “her” to become more and more experienced in their work. According to the Washington Post, referring to Alexei Kostarev, co-founder of the project, from 2017 the robot I saved several hundreds of Russian companies to find a few thousand new employees.
“We wanted to create something as effective as a system of recruiting Uber. However, instead of service to order a taxi we offer technology that is capable of calling applicants for a new job,” said Kostarev comparing the voice of Faith voice of Siri working on Apple products and Alexa, who works on products Amazon.
“Currently, about 200 companies use the robot Belief to search for new employees. In other words, the robot carries out daily about 57 000 interviews”.
Vera speaks Russian and English and can sound like a woman or a man, depending on the preferences of the hirer. In addition, it can adapt to the corporate style of a company. Kostarev notes that the system shows highest efficiency when the employer is required to hold a mass recruitment to the posts of the so-called blue-collar workers: salespeople, office workers, employees of logistics companies and so on. Often clients become Stafory retail networks and banks, says Kostarev.
The process of finding the right candidates starts with the analysis of the job and prepare questions for the interview according to the requirements of the employer. The robot is integrated into recruitment agencies and portals like Amazon, CareerBuilder and Superjob, which allows him to view resumes and look for the most suitable potential candidates. As soon as the system finds a match for the requirements of the employer, she spends the rung of candidates.
“When the robot is calling you, she frankly admits that her name is Faith and she’s a robot, and then wondered still if you need a job. If you answer “Yes”, then Faith can conduct interviews either over the phone or in a videoconference mode”.
Usually, an interview lasts about 8 minutes. Often the robot is able to answer questions of applicants. Currently, the system is able to answer correctly in 82 percent of cases, says Kostarev, but in the near future the company wants to increase the accuracy of the responses to 85 percent. After a successful interview with a robot applicants are encouraged to communicate already with live recruiters who will take the final decision.
The challenge of Faith – to save time living recruiters. Kostarev says that a huge number of resumes retained by the applicants on the grounds of job belong to the people who are already not looking. As a result, the recruiter-the person has to spend many hours to filter out the real candidates from those who, for any reason, unavailable or no longer interested in a new job. According to Kostarev, for 20 potentially suitable candidates are required to hold 100 calls that a person can take up to two days of work. Robot Faith, in turn, is able to cope with the volume just over half an hour.
“Every year we receive thousands of resumes from people wanting to work in the Russian division of IKEA,” — said the representative of the company IKEA Daniela Rogosic, adding that the company uses the services of a robot of the Faith in Moscow in the autumn of last year.
“The initial selection of candidates is a very time consuming task, requiring significant ramasutra from our experts search for new staff. This is what led us to the idea to try a new approach and use the robot Faith.”
Kostarev said that the creators of the Faith was surprised by the fact that applicants have become more closed and critical ones in respect of vacancies on offer in the Faith, compared to those where interviews are conducted with people. However, he agreed that the role of recruiters-people and chat face-to-face is important when searching for new employees.
“When it comes to finding senior staff, I don’t see a real opportunity for the robot coped with this task. People deal with it much better. However, it is already apparent that employers are increasingly resorting to the services of AI as a tool to more effectively build your business”.
Robots hire people to work in Russia
Nikolai Khizhnyak